Business in Germany

SME - Der Mittelstand

Global players like Siemens, BASF, Volkswagen, Adidas are well known globally. For many people they are considered to be the drivers of Germany's economic power. This is just one part of the truth: most German companies are small and medium sized enterprises (SME, in German: Mittelstand). According to KfW bank they are defined in terms of annual revenue (at max. 50 million Euro) and number of employees (250 or less). Did you know...?

  • more than 99 percent of German companies are SME
  • about 3.5 million companies are SME
  • SMEs offer jobs to more than 58 percent of employees
  • SME's contribution to revenue generated by all companies counts about 35 percent

SME are the backbone or Germany's economy. If you think about doing business in Germany you should learn to understand the culture and genetic code of SME. They show some characteristics and particularities that differ significantly from global players. Some buzzwords: family-owned, flexibility, innovation, tradition, employees' commitment, product quality, start-up culture, customer orientation.

Stralsund industrial harbour
Stralsund industrial harbour
Start up hotspots are rising
Start up hotspots are rising

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